Micro-Arena

Overview
A micro-arena is a small format seating and stage configuration designed to host light duty performances for a small audience (under 100). A micro-arena has traditionally been a community staple in suburban town centers for community-based performance designed for public use. The commercial use of a micro-arena involves the use of private space in an urban setting as a crowd attraction to eventually bring foot traffic to a shopping district.

Financial
Revenue is generated from a micro-arena from the following sources:

Sponsorship. Sponsors can fly banners on fixed displays or distribute information to patrons during a performance.

Vendor Space. Vendors can setup tables or pop-up displays to market products and services to patrons.

Private Performance. Tickets can be sold as "premium seating" for certain performances expected to draw a large crowd.